Solar Fred’s 7 Golden Rules of Solar Marketing

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While sitting at a coffee shop the other day, I saw a young mother try to explain the Golden Rule to her 4-year-old daughter, and it struck me that solar marketing has its own set of commonsense golden rules that we should all keep in mind. You might have a few more, but here are my top seven to get you started: 1. Thou shalt give before getting. S

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