The Benefits and Likelihood of Solar Trends in 2014 and Beyond

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Re: The Benefits and Likelihood of Solar Trends in 2014 and Beyond
Time is the primary difference between a fad and a trend. Fads are fleeting. Trends develop over time altering behavior in some relatively permanent fashion. The adverb relatively is used as permanence has become, over time, far less permanent. Fads ebb and flow more quickly than trends. The best way to tell the difference, unfortunately, is in hindsight.
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Methinks the author has his metaphors scrambled. Dog years are shorter than human years and often used as a metaphor for the rapid passing of time.
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