Internet Sensation "United Breaks Guitars" and Its Lesson for Solar Companies

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One of the good things about solar not being a main stream product—yet—is that solar companies can learn from the huge PR blunders of more established brands, such as United Airlines.* With over 12 million views on YouTube, you may already be aware of this huge PR customer service blunder, but for those who aren’t, here’s the story: A few years ago

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